To kick-off Montreux Jazz Festival, the Fairmont brand (ACCOR Group) organized an exclusive event for friends of the brand (influencer, medias, partners etc) at the famous chalet Claude Nobs, named after the festival’s late director.
The event was celebrating Fairmont’s new campaign ‘The Grandest of Feelings’, offering a fancy dinner to the guests with a breath-taking view over Montreux and the Lac Leman, embodying the campaign’s motto.
To further expand on the grandiosity of the event, Fairmont onboarded British music treasure Celeste to entertain the guests through a very exclusive performance. Celeste, full of elegance and humbleness, performed couple of her main tracks including ‘Stop This Flame’, ‘Strange’ and ‘Love is Back’ in front of a wonderful landscape at sunset.
She was later on invited to the second Claude Nobs chalet, sheltering the archives of the Montreux Jazz Festival including the recordings of very famous performances by Nina Simone, Miles Davis, David Bowie Prince or Leonard Cohen – encapsulating the ‘Grandest of Feelings’ that is dear to the Montreux Jazz Festival.