Leading innovators of immersive technology, Forever Holdings, made history launching the world’s first voice interactive digital portrait alongside multi-Grammy award-winning composer, guitarist, singer, songwriter and producer, Nile Rodgers. Developed in association with Globe/Universal Music UK and the National Portrait Gallery, alongside the infamous Abbey Road Studios, this rich new form of voice-interactive content enables fans to virtually “meet” Nile Rodgers on multiple platforms from the comfort of their own home.
What fans get to experience, is the result of two days of interviews, over 350 questions and two 8K 3D camera, which amounts to more than five hours of exclusive HD footage with Nile, as he chats intimately about his journey in music. Combined with proprietary technology to create a seamless encounter, IN THE ROOM WITH NILE RODGERS gives audiences an experience that is as-close-as-possible to a real meeting.
Available to the public at hereintheroom.com, as well as through the National Portrait Gallery’s website, audiences can ask Nile questions about his unique contribution to the music industry such as how he came to work with David Bowie on the classic Let’s Dance, or what it was like working with superstars like Diana Ross, Madonna, Lady Gaga or Daft Punk.
Anyone can try the taster version for free, with a ticketed access option available to enjoy the full and extended content; 5% of which supports the work of the National Portrait Gallery.
The activation will launch as a physical VR exhibition in central London later in 2021.